Simulacrum Conclusion

After watching the video I hope that the ideas and messages that I wanted to convey were clear and understandable. The idea behind the video was simply taking the connotations of a spray can (illegal, freedom of speech, graffiti) and turning them on their head. I wanted to incorporate this with the idea that advertising is essentially a form of graffiti although nothing is done about removing it.
A lot of people have issues with the tremendous amount of advertising in public space which gave me inspiration to touch on, being able to include the ideas I had for my spray can model which is used as a tool of censorship that would allow its user to block out the advertisement billboards, posters or whatever form they are in. This way I have created parallel narratives which twist in the middle.
Using titles I felt I could create a narrative for the video which would include the viewer and try to provoke a reaction from them if they have any opinion on either advertising or graffiti. These titles tend to include questions that the viewer can reply to in their mind.
Usually I use a music track to create an atmosphere for the video but I felt that using the audio from the advertising footage helped make the viewer feel that they were physically in the sort of public environment such as a train station or on a city street. Whereas a music track may be quite distractive and not let the viewer concentrate on the image that was trying to be conveyed.

Overall I felt I have created an interesting and though provoking video which was done by just swapping the connotations of an object.

References:
Kaapital Video: Smack Studios

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